Case studies

Real results for financial brands

Fintech, trading, payments and iGaming brands use us for digital PR, link building, SEO and paid search. Below are full case studies, smaller results by service, real Forbes placements and how we work. We keep client names confidential.

Results at a glance

The numbers behind the work

Investing platform
2.2M → 4.7M
monthly organic visits, March 2021 - January 2022
Mar 20212.2M
Jan 20224.7M
Philippines fintech
+37.25%
organic traffic in 6 months, 9,000+ more organic visitors
Start100
After 6 months137.25
Indexed: start = 100
iGaming, Canada
+529%
organic traffic, 93% of it from Canada
Start100
After629
Indexed: start = 100
Digital PR, 2025
15 → 47
Tier-1 placements for the investing platform
Sep-Dec 202415
202547
Full case studies

Challenge, approach and results

Line chart: investing platform monthly organic visits grew from 2.2M in March 2021 to 4.7M in January 2022, up 113%.Link building + digital PR

Global multi-asset investing platform

Challenge: steady growth from high-intent audiences without wasting budget on weak links.

What we did: market research, keyword- and URL-led content plans, placements on hand-picked finance sites, then Tier-1 PR in 7 markets.

Results: 2.2M to 4.7M monthly organic visits (+113%), $21M revenue added in 8 months, then 47 Tier-1 placements and 755 live editorial links in 2025.

Read the case study →

Fintech SEO + link building

Fintech start-up in the Philippines

Challenge: a new brand struggling to get noticed in a crowded fintech market.

What we did: our Forbes Growth System: market research, a local content plan and publishing on relevant finance sites.

Results: +37.25% organic traffic in 6 months, 9,000+ more organic visitors, 3K+ ranking keywords, 90% of visitors from the Philippines.

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iGaming SEO + link building

Gambling brand in a regulated market

Challenge: building organic trust in a heavily regulated industry.

What we did: Canada-focused content and links from relevant, trusted sites.

Results: +529% organic traffic, 8,400 visits to the content, 93% of traffic from Canada, top spot on Google for 431 keywords.

Read the case study →

More results by service

Smaller wins, same method

Digital PR

Tier-1 coverage in 7 markets

For a global investing platform: market-native stories pitched to finance and business editors in the US, UK, Spain, Italy, Germany, France and the UAE. 47 Tier-1 placements in 2025, live in 7-38 days.

Link building

755 live editorial links

Tier-1 for credibility, Tier-2/3 for relevance and scale. Every site checked for traffic, authority and topic fit before we pitch. 755 live links across 7 markets in 2025, Tier-2/3 live in 1-10 days.

PPC: Google Search

Payment solutions provider: CPL $100 → $60

Intent-led keywords, new ad copy and continuous A/B testing. CTR rose from 1.2% to 3.5%, cost per lead fell 40%, across 2M+ impressions.

CPL before$100
CPL after$60
PPC: Performance Max

Forex company, Australia: 45 leads in 2 weeks

One Performance Max campaign across Search, YouTube, Display and Discover, with custom intent audiences. $396 spend, 45 leads at $8.80 each, July 2024.

Paid social: Meta

Forex academy: community doubled in 45 days

Video, image and carousel ads aimed at forex learners and lookalikes. +2,520 Telegram subscribers at $0.30-$0.60 each, taking the channel from about 3,000 to nearly 6,000.

SEO + AI search

Being the answer, not just a link

Technical fixes, content built around real questions, and coverage on the sites Google and AI assistants already trust, so your brand is cited in AI answers as well as ranked in search. See how you show up today →

Figures from our client work, shared without client names. Individual results vary.

Publications

Where our clients get featured

ForbesYahoo FinanceBenzingaInvesting.comMarketWatchFinextraFXStreetBarchartAP News+ leading national finance and business titles in 7 markets
How we work

Our process and methodology

  1. Research the market: We analyse your most profitable markets, keywords and competitors with Ahrefs, Semrush and Majestic before any outreach.
  2. Plan the content: A calendar built around your target URLs, keywords and markets, and around economic news editors care about. Native writers, every piece human-reviewed.
  3. Publish on the right sites: Hand-picked, relevant publications your audience reads, from Tier-1 news to niche finance sites. Licensing handled for regulated markets.
  4. Track and report: UTM tracking, live link monitoring and regular reports. You pay after placements go live, and lost links are replaced at no cost.
Industries

Who we work with

Fintech and paymentsTrading and investing platformsForex and CFD brokersRegulated iGamingSaaS and B2B techFinancial education

Most of our clients operate in regulated, trust-sensitive markets, where weak links and generic PR do more harm than good.

Next step

See where you stand before you spend

How your brand appears in Google, AI answers and the press compared with 3 competitors, plus 3 quick wins. Free, delivered within 2 business days.